Off-page search engine optimization

This part of SEO includes all procedures that are done separately and in support of the website. It is not concerning the source code of the web page, texts, images or anything else that is obviously connected with the presentation.

Thematic orientation of backlinks

Actually, off-page SEO is targeted external support. As we all know, the best reference is the advice from friends and acquaintances. Of course, it can’t be completely fulfilled in the internet, but, for example, the article with your link published on the popular site which deals with goods offered by you, works similarly. It is called thematic links. As search engines use highly sophisticated algorithms, they can distinguish between links that are placed more or less occasionally somewhere and links that are placed in the text thematically related to your website. Off-page SEO optimization mainly deals with creation of thematic backlinks. Another effective tool is so-called PR articles that are published texts which create thematic text environment for links embedded in them. Last but not least, registration in directories is always done for a new website. If a registrar has a list of high-quality directories, this step is very effective support for a new website or for the websites that have not been registered in directories yet.

If your web site went through high-quality modification with these methods of on-page SEO it is the right time for further support. Let our experienced staff advise you what action is perfect and effective. Feel free to ask anything you consider important. We will be glad to consult you and offer our services to help you to increase website traffic and profit, of course. SEO is not traffic growth only, it is a high-quality marketing tool above all. Experts from seo-care.co.nz can create effective results with this tool  having  much experience with it.

Microsite creation

So called microsites are a very significant and indispensable tool. It is a narrowly thematic web site of small size which is designed to support the main site. Microsites should offer useful information given in an attractive and readable manner in such a way that it will take an interest of visitors for a rather long time. Well-written texts offer important information which gradually prepares future customers and gradually takes them directly to the homepage where product selection and purchase will take place. It also acts as a significant support from the search engine’s point of view which will find narrowly thematic links here and evaluate their existence as significant. Find more information on microsite creation.

In brief, what does off-page include?

  • Creation of thematic backlinks
  • Registration in directories
  • PR Articles
  • Advertising campaigns
  • Creation of supporting microsites
  • Creation of other links that can lead to increase in site traffic